Facebook pages can be a great way to let the world know about your business, and to attract new customers or clients. When you have caught people’s attention the important thing is to get them to follow you, and give you the opportunity to build relationships with them as they engage with both your posts and your page in general.
That’s all well and good but what do you do when the number of likes your page has is low? The simple solution to this is to devise a useful strategy to get those numbers up, and part of this plan can be to pay for some likes to give a boost to your Facebook page. Here we look at why this is such a worthwhile thing to do when you are looking to engage with followers
Higher numbers of likes make you look trustworthy
Just like few people want to be first on the dance floor at a party, neither do many feel attracted to a page which seems to have nobody else interested in it. This is especially relevant when the page is connected to a business. When you need people to place orders and spend money with you it’s vital they perceive your business as legitimate and you as trustworthy and reliable.
A boost to your like count will increase your page’s visibility
It’s easier to generate more traffic when you have a decent number of likes, and this, in turn, offers more exposure to genuine potential followers. You may also benefit from a bit of a push up the search engine rankings.
Higher numbers provide motivation for you
Sure you know you paid for the likes, but the fact that they are there and are helping to attract more views makes the hard work you put into your page feel more worthwhile. Buying Facebook likes isn’t a shortcut to success while doing nothing much – it’s just one element of a comprehensive strategy to grow your page by encouraging opportunities for engagement.
Things to keep in mind
If you are going to buy likes for your Facebook page it makes sense to choose a company offering a decent service. This means that the likes they provide come from real accounts, not from bots with obviously fake accounts which have no friends or photographs. Choosing a low quality service can actually cause you more harm than good as if people spot fake likes they will lose all trust and respect in your business.
Remember the point is to use the likes you pay for to create more opportunities to get engagement with genuine followers. That means you need to provide excellent content which people who notice you as a result of the boosted likes will feel compelled to like and comment on, so you can start to build genuine relationships with them. So keep posting that top class content and sharing your page in line with a coherent plan.